MINNEAPOLIS, Dec. 19- EcoBonus, the rewards program for people who buy earth-friendly products, proudly announced that Peace Coffee has become a Reward Partner. Peace Coffee was one of the first 100% fair trade and organic coffee roasters in the country and still imports its beans directly from small farming co-ops throughout the world. Careful buying, roasting, and blending are what give Peace Coffee’s 19 varieties their distinctive taste and exceptional quality.

“Peace Coffee is proof that exceptional products and care for the planet are not mutually exclusive,” said Tiger Beaudoin, founder of EcoBonus. “Consumers want to know more than what is or isn’t in the products they buy. They want to know about the social and environmental impact of those products. Peace Coffee offers products, information, and options for consumers who want to support companies that align with their values.”

“We’re delighted to join with EcoBonus in rewarding people for making healthy choices regarding themselves and the planet,” said Lee Wallace, CEO of Peace Coffee.  “We love that EcoBonus will help us identify people who are passionate about Fair Trade. It makes our participation doubly rewarding.”

About EcoBonus
EcoBonus is the first industry-wide initiative to encourage mainstream consumers to choose eco-conscious, natural, or socially responsible products. It provides a searchable database of 75,000 qualifying products, offers coupons and samples tailored to individual preferences, and rewards sustainable purchases with points. Participation is open to individuals, businesses, and groups—and pooling of points by schools and nonprofit organizations toward bigger rewards is encouraged. Interested manufacturers should call 612-276-2725. Consumers can follow EcoBonus on www.facebook.com/EcoBonus and Twitter @ecobonus.

EcoBonus is a division of BI WORLDWIDE. Founded in 1950, BI WORLDWIDE is a privately held company with more than 1,000 associates located in Australia, Canada, China, India, the United Kingdom, and the United States. Learn more at BiWorldWide.com.

About Peace Coffee
Peace Coffee's mission is to make exceptional-tasting, organic, fair-trade coffee that sustains the livelihoods of the people who grow, roast, and sell it; preserves and protects the environment that produces it; and delights the taste buds of those who drink it.  It believes in supporting the communities that support it. Peace Coffee trades fairly, pays small-scale farmers industry-leading prices, and pays its staff a living wage. Peace Coffee was founded as a project of the Institute for Agriculture and Trade Policy, and a portion of its profits support its programs fostering sustainable food, farm, and trade systems.  Learn more at PeaceCoffee.com.

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