|Greenpeace VS. Mattel: Barbie & Ken Break Up Over Deforestation Accusations|
|Written by Melanie Kozlan, Four Green Steps|
|Thursday, 09 June 2011 09:08|
Written by Melanie Kozlan, Four Green Steps
Just months after reconciling their relationship from parting ways after 43 years together, Ken and Barbie have broken up again- this time Barbie's involvement with destroying Indonesia's Rainforests is to blame. Greenpeace has began a global campaign against Mattel after learning much of their packaging for Barbie merchandise contributes to deforestation in Indonesia.
Barbie has a nasty deforestation habit - she is trashing rainforests in Indonesia, including areas that are home to some of the last tiger, orang-utans and elephants, just so she can wrap herself in pretty packaging.
Mattel, the manufacturer of Barbie, is feeding this nasty habit by using paper packaging for the world's most famous toy from Indonesia's most notorious rainforest destroyer Asia Pulp and Paper (APP).
Critical wildlife habitat and carbon-rich rainforests and peatlands are being wrecked for cheap, throw-away toy packaging.
Creating the future of play, shouldn't mean no future for rainforests.
Image courtesy of Canada.com
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